Market selection
Agree on priority countries, audiences, competitive environment and availability of promotional tools for the product. We are forming a limited starting test.
Advertising
Google Ads and Meta Ads in international markets
Enter new markets with a prepared offer. We plan Google Ads and Meta Ads for specific countries, languages, terms of sale and team capabilities.
When needed
With what task we will help.
The business is ready to accept foreign orders, but the domestic advertising campaign cannot be simply copied. We check the local demand, the comprehensibility of the offer and the entire client's path to obtaining the product or service.
Composition of work
What we do.
Localization of the offer
We check the language of ads and pages, currency, contact information, delivery, payment and response hours. The translation of the text in itself does not replace the adaptation of the terms of sale.
Campaigns and Measurements
Split markets where separate budgets and conclusions are required. We check events, amounts, currency and result transmission so that comparisons have a common basis.
Test evaluation
We compare the cost and quality of requests with the possibilities of sales and fulfillment of orders. We make decisions about market development based on data, not just cheap clicks.
Collaboration result
What will be received by your team.
Agreed go-to-market plan, list of localization requirements, test campaigns and report with decisions on next steps. Scaling, additional countries and new languages are agreed after the test is evaluated.
Preparation
What is required to start.
Priority countries required, localized offer or preparation plan, shipping and payment rules, responsible for the request in the required language. Product and data processing requirements are agreed with responsible business specialists.
Cost
It depends estimate.
Number of markets, languages, products and platforms, availability of pages, materials and analytics. Translation, legal review of terms, and development of localized pages are not automatically included.
After getting acquainted with the task, we agree on the composition of work, terms and cost before the start of cooperation.
Sequence of work
How we move to result.
- 01
Target and Validation
Determine the target action, geography, budget and readiness for measurement. We check the page and accesses.
- 02
Materials and settings
We are preparing agreed messages, structure and campaign parameters. We check transitions and test events.
- 03
Launch and conclusions
We compare countries separately: costs, currency and quality of calls. We check the entire customer journey, including payment, delivery and the manager's response.
FAQ
Frequently Asked Questions
Yes, if budget, materials and sales resource are sufficient. For the first exit, it is often more useful to limit the test in order to obtain clear conclusions for each market.
It must be understandable to the audience and correspond to the advertisement. We determine the specific language and domain structure for the market; this is a separate task from setting up campaigns.
Nope. Competition, demand, prices and buyer behavior are different. We plan the test and determine the criteria for its assessment in advance.
Let's start with the conversation
You have an idea.
We have the solution.
A few words about the business and the task. Let's discuss what next step would be useful.