Cases / Google Ads

Case / Visitizer / Operation of video campaigns

IT and telecommunications

  • Project typeContextual advertising
  • NicheTrade
Case / Visitizer / Operation of video campaigns
Google Ads

Brief information

  • Location: Kyiv.
  • Destination: business card site
  • Site: https://visitizer.com (site is currently down)
  • Site direction– attracting users from the service sector to create their own site based on this site.
  • The purpose of video campaigns – getting more views, increasing user volume and increasing brand awareness.
  • Period of operation of campaigns: June-September 2019.
01

Robots

Developed a strategy to attract potential customers;

Collected lists of audiences based on Google's interests;

Created remarketing audiences;

Collected topics by direction.

Campaigns were created in the areas of attracting audiences:

  • Beauty Industry
  • Digital Marketing
  • Repair Services
  • Teachers

Networks

  • YouTube and Partner Video Resources on the Google Display Network

Bidding Strategy - Maximum Price Per View

Created video campaigns with In-Stream ads.

Devices - all.

Received:

  • Views 49,755
  • Impressions 102,323
  • Average price per view (average CPV) 0.10 UAH.
  • Coef. views 48.63%
  • Price UAH 5,165.74

Google AdsOpen in full size

Unfortunately, the budget for the Kyiv location was limited and it was not possible to increase its size, and the account was replenished irregularly, but at the same time we managed to attract the majority of video views within the limited budget.

★★★★★ Facebook logo with "reviews" written on it 106 Reviews

Good luck

Satisfied users

Implemented and running

Different directions

shape-down-purpleOpen in full size
02

Ready to discuss your project?

Let's start with the conversation

You have an idea.
We have the solution.

A few words about the business and the task. Let's discuss what next step would be useful.

01 / Introduction

Tell us about your project

01 / Introduction

Tell us about your project