
Nowadays, it is difficult to imagine a business without online sales. The Internet has long become a space for promoting one's goods and services, finding clients and partners, and presenting one's brand. Of course, this requires its own place in this space — a website and an online store. Designing a website, and especially an online store from scratch, is not an easy task, and platform designers have become an alternative solution for many entrepreneurs.
The site builder requires significantly less financial and time costs. You don't need to know any programming languages to design the site. But, choosing a platform for development of an online store, it is worth carefully studying its capabilities.
If you are faced with the task of creating a store, the platform is able to integrate all the necessary tools for trading on the Internet:
- payment systems,
- advertising offices,
- delivery services,
- social networks,
- large trading platforms (marketplaces).
Not the last role is played by the possibilities related to the choice of design and its stylization options. In order for your brand to be recognizable, you need a design that will not only match the brand concept, but also distinguish it from others and be easily remembered by customers. This task is also not easy, especially with a limited choice of solutions on the platform.
Why Shop-Express?
- You will find all necessary functionality on this platform: payment systems (acquiring), shopping cart, buyer's personal account, delivery services. All tools are already integrated in the platform — the store owner only needs to connect them during the configuration process in the administrative panel.
- Simple and clear navigation of the admin panel allows you to quickly and easily adjust the store assortment, add new products. You can do this manually or using a .csv file. The available mobile version allows you to do this instantly, even if you are outside the office, for example, on the road.
- Step-by-step instructions for the client and minimal effort in setting up a ready-made online store.
- Multicurrency and multilingual functions are available to online stores on Shop-Express, which allows you to sell both in Ukraine and abroad. For each language version, there is an option to set a default currency, which your foreign buyers will definitely appreciate.
- The B2B module built into the platform provides for the division of the client base into categories and the setting of various types of prices, the minimum order price, catalog design, etc. This function is indispensable for companies working in wholesale trade.
- Ready-made flexible themes for design, which give quite a wide, as for a site designer, space for creativity. At Shop-Express, you can design an online store in accordance with the style and concept of your brand using a wide selection of themes. These themes are free and included in almost all plans.
- If desired, you can order an individual design according to your specifications and without templates. Shop-Express is the only SaaS platform in Ukraine that offers the following solution: a ready-made turnkey online store with all the necessary tools and modules and a unique design.
- The platform also has marketing modules: connecting advertising offices, marketplaces and analytics systems. This greatly simplifies the launch of advertising in social networks and search engines, and also allows you to record data on impressions, reach, conversion, etc.
- Integration with CRM, mailing services and other tools for managing an online store and automating its work. The administrative panel contains a complete list of available services.
- Settings for SEO optimization, separate fields for Title and Descritpion metatags. The service allows you to optimize the online store so that search engines bring it to the top. The platform supports the use of ChatGPT to generate metatags, which can also be changed manually.
Shop-Express can offer different solution options depending on the scale of the business, sales volume and daily turnover. An individual approach to each client and a variety of offers allow you to choose the most suitable solution for the following purposes:
- bringing offline business online;
- starting a business "from scratch" on an inexpensive and secure platform, which later, with the growth of volumes and scales, will be possible to expand and supplement with new tools;
- creating and scaling your own brand;
- creation of an online store, easy to navigate and maximally integrated with social networks and large marketplaces to accelerate sales.
Shop-Express provides professional technical support, in which all user requests are promptly answered: you can apply both in the online chat from the administrative panel and by phone. Also, the platform is constantly updated and adds new functions, without increasing the tariffs for use. A flexible pricing policy makes the platform accessible to all levels of business — from small FOPs to large online markets.


