Getting a steady stream of positive Google reviews from satisfied customers is one of the most important online marketing strategies for your local business. Most local businesses understand the value of Google reviews in attracting more leads and customers. Reviews are an important algorithm that Google uses to rank. Current reviews are given a higher ranking in search engines.
How to get feedback
I'm sure you understand that feedback is not something to ignore. Having an automated system to collect feedback from your customers is always the best approach. This can be done by integrating an API (data feed) with a customer relationship management (CRM) system or a customer database that stores contact information.
A feedback system triggered by the purchase of a product or service can help a business attract many more new customers. Of course, this can also be done manually by sending an email with feedback links after purchase.
Getting feedback links for Facebook and Google
- The link for Facebook reviews is https://www.facebook.com/username/reviews/ where the username is replaced with the company username.
- To get your Google Feedback link, sign in to Google My Business on your computer. In the menu on the left, click Home. On the Get More Reviews card, you can copy a short URL to share with your customers.
- To get links to reviews from other sites, go to the site and search for your company name. If you have a profile, you can place a link to your ad on the page where there is a button to add a review.
Responses to reviews
Response to reviews is an indicator of authenticity and is used by Google for ranking. Whenever a customer posts a review on Google, the business owner receives a notification about it with a link to add a response. Other review sites may also send an email notification with a link to respond. It is important to add responses to all reviews.
Whether you need a manual or automated system for collecting customer reviews or removing negative reviews, book a free consultation to see what we can do to help.
Star ratings in Google search results
Imagine the impact on your website traffic when you appear in Google search results with star reviews. A special type of code called schema markup is an SEO strategy that can grab the immediate attention of search engines. This can turn even lower search results into clicks to your website.
Increase your online presence with more positive customer reviews
We invite you to order free consultation with additional analysis Your online presence. This will be an informative, no-pressure session to identify what you do well and suggest improvements that can improve your results. We can also reveal some strategies that will allow you to outperform the competition, regardless of industry or competition.
